01
Crypto users struggle to maximize rewards from everyday spending. They feel their high-value transactions don’t yield enough tangible benefits
02
Create a VIP Business Unit for high-spending users, offering exclusive rewards, discounts, and priority support. The branding should reflect luxury and modern tech, with sleek, minimalist designs and digital-first aesthetics. Focus on smart innovation and personalized perks, positioning the card as a premium experience for users who value both style and performance
03
Increased VIP user adoption by 40%, with high-spending customers gravitating toward the tailored perks.
Customer satisfaction grew by 25%, driven by personalized rewards and premium experiences.
Retention rates saw a significant boost, with users engaging more due to the exclusive offerings. Monthly cashback and reward redemption doubled, reflecting the card’s appeal and value